ALZA

A modern e-commerce storefront designed with a focus on clear hierarchy and simple user flows.

problem

Many small e-commerce brands struggle with cluttered storefronts and unclear user flows, making it harder for customers to browse products, understand value, and complete a purchase. Poor hierarchy and friction in key steps like product selection and checkout often lead to drop-offs.

solution

I designed a clean, conversion-focused storefront that prioritizes clarity and ease of use. By simplifying navigation, improving product presentation, and streamlining the cart and checkout experience, the design helps users move confidently from browsing to purchase.

year

2025

timeframe

2-3 weeks

tools

Figma